How do you showcase innovation, represent five departments of engineering, and say “happy holidays” in less than 60 seconds? That was our challenge from Honda Research & Development, and it could not have been more fun to work on. After I went through several concepts, we settled on a paper craft, stop-motion idea that would get circulated throughout Honda, both nationally and internationally (Japan loved it.) And people here loved it too. So far, this video has won 2 silver ADDY’s and is on its way to nationals.
The stellar animation work was done by Fivestone Studios in Nashville, a company known for blowing projects out of the water. Hats off to their amazing talent that brought our idea to life.